Startups and change makers leveraging music and music technology to curate a more creative world.
This week we have a few interesting bits for you to check out, including The National and Bon Iver announcing their own streaming service. It’s an interesting concept for an artist to directly create their own streaming service and we are interested in finding out the success of this one.
Scooter Braun sat down for the Midem conference and espoused some wisdom for us all.
Snapchat is entering the ranks of the music industry by announcing a ticketing partnership with SeatGeek (everyone’s favorite secondary ticketing service) and Pandora, which seems like a last grasp of a dying horse with the streaming service.
This week we are featuring a startup called, ToneDen, which many of those in the music space have used or are familiar with. We have used them for a few artists campaigns and it’s somewhat an easy service to bespoke for your marketing needs. We are partial to their streaming socialization which seems to be lacking on most of the digital service providers.
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Instagram is preparing to unveil a home for longer-form video — a YouTube competitor and its take on Snapchat Discover. According to multiple sources, Instagram will offer a dedicated space featuring scripted shows, music videos and more in vertically oriented, full-screen, high-def 4K resolution. Instagram has been meeting with popular social media stars and content publishers to find out how their video channels elsewhere would work within its app. It’s also lining up launch partners for an announcement of the long-form video effort tentatively scheduled for June 20th.
US Senate and House committees recently sent Facebook more than 2,000 questions about how it operates its business, as part of the fallout from the recent Cambridge Analytics revelations. Overnight, the social network provided its answers, with the full document well worth a read (alright: a scan, if you’re busy).
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